In Play Magazine
Foundation digs $10k boost through Biz Xcellent fundraiser
People, promotion and place key factors to success
Tecumseh, Ont. The Kidney Foundation of Canada volleyed for a 10k boost through net revenue profits generated by The Biz X Beach Jam Volleyball Tournament held on Saturday, June 18, 2011 at On the Beach (On the Green). The 10k amount represented a 50% spike from its planned revenue goal of $5,000 for 2011 where over 118 participants, volunteers and staff were in attendance for this event.
According to Fund Development & Chapter Manager, Mike Brennan “people, promotion and place rallied the success of this event, which will benefit the Foundation,” in support of raising funds toward stimulating innovative research while increasing awareness of the Foundation’s programs and services locally throughout Windsor-Essex County that benefit approximately 4,000 individuals directly affected by kidney disease or on dialysis.
“The Biz X Beach Jam was a sizzling success and On the Beach was the perfect place to host this summer time fundraiser. I wish to thank the entire committee for all their hard work -- it definitely paid off!” said Deborah Jones, publisher for Biz X Magazine.
In terms of partnership and promotion for the event, “we had a splendid core group of sponsors led by Biz X Magazine, In Play! Magazine, RBC Royal Bank, On the Beach, Bank and 100.7 & 95.1 The Rock,” adds Brennan.
“Biz X and In Play magazines were proud to sponsor this volleyball tournament for the Windsor & District Chapter of the Foundation. Not only did the beach jam raise funds for a very worthy cause but it also gave local employees the chance to have a little fun in the sun and get to know their co-workers better. We definitely look forward to next year's tournament becoming bigger and better than ever!” said Jones.
Of special note, RBC Royal Bank fielded 9 Teams while promoting the event throughout the region amongst its branches and making a significant financial contribution in combined pledges.
The Windsor & District Chapter also made a strategic move to host this event at On the Beach in Tecumseh. “This is Southwestern Ontario’s finest outdoor volleyball venue,” said Brennan.
Team Cole consisting of members Gabriel Bruzzese, Kyle Williamson, Ryan Le, Kelly Paolini, Erin Murphy and Corey Cole dominated the field and commanded the best of 3 final 21-9 and 21-11 respectively over Team Landry to win the $1,000 cash purse before donating $100 back. “It was an excellent event and fundraiser,” said Cole.
Crystal Dewar was the top fundraiser for this event and her team The Ballers led the field in overall pledges at $930 convincingly.
